ABOUT LUMNEZIA HOUSEHOLD APPLIANCES

Our company name Lumnezia household appliances stands for products of the finest quality and best materials. Together with our suppliers, we develop products for daily housework that increase well-being. The customer, as well as the environment, are at the center of our considerations and efforts. We make life as pleasant as possible for our customers. To this end, we offer a competent, up-to-date product range at extremely competitive prices and with innovative new products.

NEW COOPERATION WITH ASKO

FORS takes over the exclusive distribution rights of the Scandinavian brand ASKO in Switzerland. ASKO is the Scandinavian premium brand of the Gorenje Group in the area of large household appliances

By acquiring the marketing rights to the ASKO brand for the Swiss market, FORS is entering into a strategic partnership and expanding its product range in the premium segment. As part of the strategic alignment of the FORS Premium brand house, the company is responding to changing market needs and is now offering its customers an expanded and innovative range in the premium segment.

WASHING LIKE A KING

The Seeland-based family business FORS has a new face in the form of the famous wrestling king Christian Stucki. The cooperation will initially run for the next three years and will then be continued in the longer term.

A close collaboration begins: Seeland wrestling king Christian "Chrigu" Stucki is the new brand ambassador for our traditional family business. He will help the FORS brand house, and the ASKO brand in particular, to become better known in Switzerland. "In Chrigu Stucki, we have gained a personality who is a perfect fit for our company philosophy," says Managing Director and owner Jean-Pierre Senn.