The company, which was founded in 1929 as Buchdruckerei Wattwil AG (BUWAG) and renamed Toggenburg Medien AG in 2007, reorganized its business divisions at the end of 2013: The printing plant and publishing house were affiliated within the Group to the Appenzeller Medienhaus printing plant in Herisau, while the newspapers continued to be run by the previous company. Since April 2015, Toggenburger Druckerei has been a full part of the newly founded Appenzeller Druckerei AG.

Sales and consulting as well as prepress are still based in Wattwil, as the proximity to Toggenburg customers is mutually beneficial in these areas. In addition, smaller printed items, such as funeral stationery, are produced on site using digital printing.

The offset printing division is integrated into the Appenzeller Druckerei in Herisau. This constellation means that the Toggenburg print shop is suitably positioned for every type and size of printed matter.